Ever thought how much brands and businesses pay to have their marketing displayed on the tallest building in the world?

According to Arabian Business, rates differ depending on whether placing a promotional ad or a message on the façade of the Burj Khalifa.

The starting rate of getting an ad on the Burj Khalifa is AED250,00 for only 3 minutes, but it can vary depending on whether it’s a weekday or weekend.

If you need to double up on the 3-minute impressions any time during the night between 8-10 pm, the cost will be AED 500,000.

An ad that gets displayed 5 times during any night between 7 pm and midnight cost AED 1 million.

A lot of companies and movies have used this platform to advertise since its an eye-catching method to get their messages across not only to the residents but also the tourists.